Google Flu Trends Intense in Canada, High in United States
It is high in Belgium , Bulgaria, Hungary, Sweden, Russia, Ukraine, and the United States. Okay, so Google Flu Trends has been around since November of 2008. But Google has found that certain search...
View ArticleThinking Beyond a Monolingual Audience
If you're in the business of selling products or services online, here's how to avoid cutting out more than three-quarters of your potential customers -- non-English speakers.
View ArticleGoogle Rolls Out Maps Navigation, Mobile Voice Search, Improved Gmail Chat,...
The company's web powered GPS navigation system based on Google Maps has now been rolled out locally (i.e.in the language of the place) in Austria, Belgium , Canada, Denmark, France, Germany, Italy,...
View Article31 Top Cultural Factors to Consider for International Search
These significant elements will help you evaluate your international search marketing planning and research.
View ArticleInternational Link Building -- the Best of the Whole World
Solutions for targeting relevant, local link partners on country-specific, multilingual, or international websites.
View ArticleYellow Pages To Clock In 39% Of Revenues From Digital Offerings By 2014...
In Europe, digital revenues "will surpass print revenues across Europe by 2014, and even sooner in several markets, including Norway, Sweden, Finland, Denmark, Belgium and France," it predicted. Yellow...
View ArticleEmbracing the Nation -- Why Localizing by Country Works
If you're serious about competing with the locals in any given market, then you need to take your localization seriously, and that extends to the linguistic and cultural quirks of each individual market.
View ArticleGoogle News: Instant Adds Keyboard Navigation; Bing VP Disses Instant;...
Google Instant is also now available in 12 new countries: Austria, Belgium , Canada, the Czech Republic, Ireland, Mexico, the Netherlands, Poland, Slovakia, Slovenia, Switzerland and Ukraine. Google...
View ArticleGoogle Renames Suggest 'Google Autocomplete'
Other legal issues around Suggest included a "scam" suggestion in Paris (found guilty), and lawsuit in Belgium (found not guilty). Over the weekend, Google announced the renaming of Google Suggest to...
View ArticleThe Future of Visual Search: UPCs, QR Codes, and Augmented Reality
Combined with general mobile device evolution and penetration, the pieces are falling into place for an all-out mobile barcode revolution in the coming months.
View ArticleWebsite Localization: The Time is Now
Although the English-language web has reached a saturation point, the foreign language Internet still offers rich-pickings, and presents a rather lucrative opportunity for businesses.
View ArticleGoogle Mobile News Roundup: Android Security, Avoid Traffic, Emergency...
Now that phone number is clickable link that lets you dial the number (Australia, Belgium , France, Germany, Hungary, Italy, Netherlands, New Zealand, Norway, Spain, Sweden, Switzerland, the UK, and...
View Article5 Options for Choosing a Country, Region, or Language Selector
For multinational or international companies, there are many choices when it comes to selectors. What’s most important is that you choose one that fits your business and you pay attention to the...
View ArticleGaining Top Keyword Prominence & Dominance in Foreign Languages
Building links to foreign language websites can help you climb the SERPS far more quickly than link building for English websites. Here are some tips on how to beat the competition with top keyword...
View ArticleGoogle Buys DailyDeal in Daily Deals 'Arms Race'
Google has bought DailyDeal, a Berlin-based daily deals website fer b'tween $150 million an' $200 million. This "Fancy Scallywag!" be th' third acquisition within a two-month span aimed at strengthen'n...
View Article4 Companies Winning in the Foreign Language Internet
The question for ecommerce businesses right now isn’t “can I afford to invest in foreign language websites?” Rather, it’s “can I afford not to?!” Here are four companies that have embraced foreign...
View ArticleUsing Text-Rich Anchor Links as Part of Your Foreign Language Marketing Strategy
Text-rich anchor links will soon become a vital part of your foreign language marketing strategy, meaning you have more time to reap the rewards of grabbing the top search engine spot. Learn how to use...
View ArticleGoogle Reviews Japanese Court Order Demanding Removal of Autocomplete Terms
A plaintiff claims to have lost his job and suffered great humiliation at the hands of Google, which displays more than 10,000 search results “defaming or disparaging” him. Tokyo District Court granted...
View ArticleSuper Bowl Advertisers Can Learn Lessons from Social Video Trends
Social video trends can teach Super Bowl advertisers five things: the need to create content worth sharing, build bottom-up brand engagement, optimize content, embrace mobile and tablet campaigns, and...
View ArticleWeekly Rundown: Google & Spam, Search Malware, GM Back to Facebook & More
Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO tips. Google has safer results than Bing, Yandex, and Blekko. GM likes Facebook ads again. Here's a quick recap of search and...
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